Interbros is successful with their innovative medical toothbrush series
Schönau: A high consumer acceptance and the renowned design award “Focus Open 2011” from the state of Baden-Württemberg show the excellence of the innovative Interbros medical toothbrush series.
“We are very pleased about this reward”, confirms Jürgen Butz, head of technical development at Interbros, “it is a confirmation of our ability to be innovative”. Moreover, this ability is great as proven by a glance at the toothbrushes. The Interbros medical toothbrushes combine, for the first time, medical dental care on a scientific level with an attractive price and an award-winning design.
High consumer acceptance in the marketplace has been confirmed.
It seems Interbros has found the “magic formula” for successful sales. The number of sales so far confirms the high acceptance of this concept with consumers. To achieve this feat, Interbros strategically adjusted its range to perfectly meet the needs of the market. The models Orthodontic, Interdental and Sensitive offer efficient solutions for the relevant problems of dental health. These include sensitive teeth, periodontosis-prophylaxis and brackets, which are increasingly worn by adults.
Clear design reminiscent of medical engineering.
The minimalistic yet striking design reminiscent of medical engineering is a real eye-catcher. This approach allowed the design-agency strotz-design.com to elevate seemingly everyday toothbrushes to first-class design objects. A feat, which was awarded with the renowned design award “Focus in Silber” by the state Baden-Württemberg – not an everyday accomplishment at all.
Close partnership with customers around the world.
Interested dealers will find it outstanding that the Interbros medical series was successfully introduced in other European countries. With this basis, the success story of Interbros can go on and on.
Interbros offers more than 180 years of experience in the production of brushes worldwide. Together, the Interbros dental care experts, who are among the leading independent producers of oral and personal care products develop complete solutions: From an idea to the finished product.